Indian Blogging Statistics

Economic Times quotes an MSN Research Report citing statistics on Indian blogging. Here are the highlights:

  •  58% of bloggers started blogging as they wanted to express passionate views
  • 14% of net users blog actively
  • 87% of bloggers spend up to 5 hours per week updating their blogs or reading other blogs
  • 50% of all blogs receive 10 or less visitors per week
  • Besides current affairs and technology, personal experiences is next best content
  • Males dominate the Indian blogosphere
  • Unlike other Asian countries, Indians are not that attracted to blogs by industry leaders

I wonder how they've collected these statistics. Couldn't trace the origins of the report. If anyone knows, please drop a line.

Related posts:

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  3. Are Blogging Journalists Shielded?
  4. Blogging Highlights of 2009, Challenges & Thoughts for 2010

4 Comments

  • Ramesh Natarajan wrote:

    Dear Mahen­dra,

    Inter­est­ing sta­tis­tics. I per­son­ally see blog­ging is more than a win­dow to express pas­sion­ate views. It is a best tool for net­work­ing, mass com­mu­ni­ca­tion and get­ting con­nected with like minded people.

    Best Regards,
    Ramesh Natara­jan
    Dubai

    Visit my blog : >

  • mahendrap wrote:

    Hi Ramesh,

    Thanks for the com­ments. Please under­stand that pro­mot­ing your own blog via com­ments left on other blogs is not very favor­ably looked upon by the blog­ging com­mu­nity. Just a friendly note of cau­tion. I did check out your blog briefly and please do con­tinue. Best luck!

  • Blog­ging is a unique tool in the hands of the indi­vid­ual. Quan­ti­ta­tive stats apart, one won­ders whether it has achieved its true potential.

  • Hi Hiren,

    Thanks for view­ing and respond­ing. Yes, it’s a unique tool — I can see from your blog that you’ve read Friedman’s “The World Is Flat”. Well, he does talk a lot about user-published con­tent and how that’s a unique phe­nom­e­non that has the poten­tial to change the world.

    IMHO, I think achiev­ing it will take time, more so in coun­tries with lesser Inter­net pen­e­tra­tion like India. We’re already see­ing how the power of the Internet-empowered democ­racy is affect­ing politico-legal issues in the US — take Hillary Clin­ton and Obama on YouTube, or the mass offen­sive launched against Digg by thou­sands of users today for example.

    Like in every­thing, I believe we have to be patient and per­sis­tent. The results will show, eventually!